In or around 2008 I ran into the owner of Gilded Age at a trade show in Vegas. The girls from Witty Pioneers hired me to build there trade show booth for there client Nylon Magazine. At the time I was a set builder and met them at The Space photo studio above Chelsea Market in NYC. I started making jeans in 2006 when PRPS commercialized the $300 Japan imported jean market. Gilded Age was looking for a cheaper American option. I had a relationship with Cone Denim and we made jeans with White Oak Mill 14oz selvage denim. This is a photo my friend took of a jean Barney’s was selling for about $250.